Solutions

Local SEO that fits the way you work.

A client report. Branches in different neighbourhoods. Your own business profile. Start with the workflow that matches your responsibility.

Choose the question you need to answer.

An agency needs to explain change to a client. A branch manager needs to find the locations that need attention. An owner needs to know what to fix today. Each workflow connects those questions to a specific measurement, a useful next step and the tools that support it.

Agencies

Make local SEO progress easy to review with each client

A practical reporting workflow for agencies: keep each client's scan history, compare the same locations over time, then share the evidence in a clear report.

Explore the workflow

A miniature shop on an open white report booklet with one purple pin floating above its roof — Workflow illustration — an agency prepares a location report for a client.

Multi-location businesses

Give every branch its own local visibility baseline

A repeatable multi-location workflow: verify each branch, scan around its real address with consistent settings, and review each map before your team compares branches.

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Three white shops on separate purple glass maps, each with one floating pin — Workflow illustration — three branches measured in their own neighbourhoods.

Local businesses

Turn profile checks into a steady local visibility routine

A local business workflow that starts with a profile audit, measures the map around the service area, reviews every reply draft, and keeps the next scan on the calendar.

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Workflow illustration — a local owner checks a profile, a review draft and a map scan.

Every workflow starts with a comparable measurement.

A single Google Maps search cannot represent an entire service area. Keep the keyword, coordinates, grid spacing and device consistent when comparing scans. Treat an unmeasured point as missing data, rather than a poor ranking. Map visibility is a search metric; it does not by itself establish how many calls, visits or sales a business received.

Read the measurement methodology

Connect measurement to a decision, then follow up.

Profile Analysis helps you inspect visible profile gaps. Rank Tracker shows how search results vary by location. Auto Tracking repeats a measurement on a schedule, while Reports helps you share the evidence. Review Studio drafts a reply for you to check before publishing on Google. Open each product page to see the scope and limits of the tool you need.